SOCIAL MEDIA OPTIMIZATION

SMO

SMO. Some call it social media optimization. Others refer to it as search marketing optimization. Either way, it is the next wave of online marketing, the perfect marriage between search engine optimization (SEO) and social media. As a business in the Internet Age, you can’t exist without addressing the critical issues of online visibility and customer interaction. That’s exactly what SMO is designed to do.

Benefits Of Social Media Optimization Course

Other than the great career opportunities social media optimization has it’s own wholesome benefits in terms of financial gains. After completing our smo training course it is not necessary for you to do a job in any company for your monthly income because you can also start your ownsmo companyand earn good money by working on various smo projects outsourced by many countries.
You can also work (part time/full time) as an smo freelancer and generate great money returns in dollars by providing your smo services. You can also earn good money through affiliate marketing, blogging or using adsense on your website. Just checkout the course highlights and course structure that will clearly convey you the exclusive benefits of learning social media optimization.

SMO COURSE CONTENTS:

SMO BASICS

• Introduction to Social Media
• Advantages Over Online Marketing
• Social Media Strategy
• Network Optimization
• Brand Management Strategies
• Network Profile Creation
• Social Media Key Concepts

LINKED IN OPTIMIZATION

• Introduction to LinkedIn
• Creating the right profile and settings
• Increasing reach and visibility
• LinkedIn Groups
• Answers, events, messaging and testimonials
• Company Pages

TWITTER OPTIMIZATION

• Introduction to Micro blogging and Twitter
• Twitter Demographics
• Use for reputation, promotion, sales, conversing.
• Who to follow
• Tweeting
• Tracking Code
• Ghost writers and the importance of disclosure
• Twitiquette
• Twitter Lists
• Twitter Account Promotion
• Searching tweets and users
• Measuring Influence
• Tools

FACEBOOK OPTIMIZATION

• Latest trends
• Difference between Profiles, Places, Groups and Pages
• Social media and communications strategy
• Open Graphs
• Frictionless sharing
• Facebook Connect (Like, Share, Comment)
• Pages (Dos and Don’ts)
• Facebook Apps
• Measuring and Monitoring
• Sponsored Stories
• Facebook Places and check-ins
• Advantages and challenges

Youtube Optimization

• Online video – content is king
• Viral films and brand
• Defining your goals, metrics and budgets
• Social sharing, comments and reviews
• Getting an audience
• Creating and managing an account
• Using Ads inside Videos
• Promoting YouTube Videos

GOOGLE+ OPTIMIZATION

• Setting Social Objectives
• Social Strategies and Tactics for Google+
• +1s and Sharing
• Integration with your site
• Promoting a Brand on Google+
• Tools
• URL Shortening Tools

SOCIAL BOOKMARKING

• Stumble Upon
• Digg
• Reditt
• Delicious
• Fave It
• E-buzz

BLOGGING NETWORK

• Blogs Creation
• Blogs Submission
• Blogs Promotion
• Blogs Weekly Postings
• Blogs Commenting

IMAGE OPTIMIZATION AND NETWORKING

• Flickr
• Picasa Web
• TinyPic
• Image Optimization AND Sharing

MANAGEMENT AND REPORT TRACKING

• Behavioral and cultural standard for Social Media Interaction
• Linking all Social Media Accounts
• Optimizing Social Media content for Search Engine
• Importance of Short URL and how to do
• Link wheel creation
• Cleaning negative result using SEO
• Measuring SM and ROI
• Case study

Assembly Design

• Introduction to assembly design
• Importing existing parts into assembly design
• Positioning the parts at their respective positions
• Defining the assembly constraints
• Saving assembly into the database using save management